Well let's look at Digital Signage vs. Conventional Advertising:

1. Television right now has so many options, you have local TV, cable, direct TV, so therefore how many local channels do you really watch? Channel surfing has become one of the most popular past times, therefore your advertisement gets skipped over and lost. At our locations, viewers have no control of what is being played, also at these locations viewers are very attentive as there is no other way to pass the time.
2. Advertising on local television is very expensive, the cost of one advertisement at prime time, will give you a month's worth of advertisements at our locations.
3. With conventional advertising, only a small percentage of your target audience can be reached.
4. Conventional advertising doesn't offer exclusivity in content/market and location.
5. Digital Advertising delivers your message to a high captive audience.